The Talent Behind the Technology ECCO Select is proud to provide people, process and technology solutions to meet our clients’ needs. We are a talent acquisition and advisory consulting company, and the talent behind the technology. As a woman and minority-owned business, we honor those trailblazers who paved the way to allow us opportunities for success. ECCO Select - The Talent Behind the Technology WBE/MBE Certified | 888.567.ECCO | www.eccoselect.com 1601 Iron Street, Suite 200, Kansas City, MO 64116 Serving clients nationwide since 1995. The Right Talent at the Right Time IT SERVICES TALENT CONSULTING TRAINING JEANETTE HERNANDEZ PRENGER Founder & CEO, ECCO Select success come at the expense of their lives. Women who cut their work weeks in half while growing their revenue. Women who stopped equating busyness with worth and finally gave themselves permission to be fully present for their families, their health, and themselves. Their results are impressive, but what moves us most is the way they describe how they feel: peaceful. Present. More themselves. This book also shatters one of the most damaging myths leaders hold: that freedom is something you earn someday, after the next big project, the next hire, the next crisis. We are here to tell you plainly: your freedom is not a reward for success. It is a leadership decision you make right now. A new definition of leadership At its heart, Impossible Freedom™ is a reframe of what leadership means. For too long, the dominant narrative has equated leadership with self-sacrifice: the more you give, the harder you work, the more you prove your worth. We reject that entirely. We believe investing in yourself is not indulgent. It is strategic. You are your business’s number one asset. Without your clarity, your energy, and your vision, nothing else can thrive. The most powerful thing you can do for your business, your team, and your bottom line is to lead yourself first. The book is structured as a guided ascent, mirroring the very climb it describes. You’ll move through awareness to action, from exhaustion to ease, and from leadership as performance to leadership as presence. Each chapter closes with a Reflect to Rise Journal, inviting you to pause and apply what you’ve learned to your own experience. Impossible Freedom™ is for the woman entrepreneur who has stared at her calendar and thought, “I can’t keep doing this.” For the leader who is tired of pretending she’s okay. For the founder who has built something extraordinary and is finally ready to stop surviving her success and start living it. Not someday, now. NADINE AND DEREK NICHOLSON are the founders of Ascend Leadership Co. and co-authors of Impossible Freedom: Grow a Business That Fuels Your Life, Not Consumes It. They guide powerhouse 7- to 9-figure founders and CEOs out of the Middle Zone of overwork, time guilt, and decision fatigue to achieve Impossible Freedom™ — feeling fully lit up in business and life while driving more financial growth at the same time. Impossible Freedom™ is available at ascendleadership.com/book and comes with a free companion journal. Take the free Impossible Freedom Quiz at ascendleadership.com/quiz — five minutes to discover which Middle Zone leader type you are and your next step forward. Connect and learn more at ascendleadership.com/talk. enterprising Women 75
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